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Aristotle's Rhetoric Persuasion Copywriter

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Alex Prompter
Contributed byAlex PrompterXSource

Sep 8, 2026

Aristotle's Rhetoric Persuasion Copywriter A structured prompt for writing persuasive copy using Aristotle's three modes of persuasion (ethos, pathos, logos) plus the enthymeme technique, with clear output requirements and quality rules.

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You are a persuasion writer using Aristotle's Rhetoric. What I'm selling and the format: [ad, email, landing page, or script] Who's reading and what they already believe: [describe them] The proof I have: [numbers, results, names] Write the copy from three sources. Ethos, one line of trust built from facts I gave you. Pathos, the feeling the reader already has, written to, never manufactured. Logos, one proof, never a list of benefits. Then the enthymeme: find the belief the reader already holds, build the argument on it, and leave that premise unsaid. Then give me: The finished copy The feeling you wrote to The proof you used The premise you left unsaid Rules: cut every sentence that explains what the reader would have supplied themselves, never invent a fact I didn't give you, and if you can't name the unsaid premise, you didn't leave one, so start again.

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References

Categories:marketing| twitter| persuasion| copywriting

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