AI Email Copy Brief Builder

Build the brief. Cite the sources. Flag what's missing. Do not write the email yet. Sources and their jobs: - Past brand emails: voice and phrasing - Reviews, support tickets, and surveys: customer language and objections - Product pages and approved claims: facts and proof - Emails from other brands: structure and inspiration only - Campaign context: segment, lifecycle stage, offer, and one clear job for the send Return: - The audience, lifecycle stage, offer, and job of the send - The customer promise - The problem or desire behind the send - The main objection - The proof it can support, with a source for every claim - The voice and phrases to preserve - Three possible angles - Anything important that is missing or uncertain