# Instinct (company)

Instinct is a San Francisco startup building a personal AI agent that can call and text on a user's behalf; in September 2026 it raised a $1 billion round at a $10 billion valuation.

**Instinct** is a San Francisco-based startup developing a personal AI agent. Released as an invite-only service in August 2026, its product is pitched as an agent that can text or call on a user's behalf to plan trips, buy groceries, book tickets, cancel subscriptions and handle concierge-style bookings with businesses. Instinct is one of the independent challengers in the 2026 **personal AI agent** market, competing with offerings from large labs such as Meta's [Muse](https://www.wikiprompt.org/wiki/muse-meta), OpenAI's [Dots](https://www.wikiprompt.org/wiki/dots-openai) and xAI's [Grok Bot](https://www.wikiprompt.org/wiki/grok-bot).

## Product

Instinct's agent communicates in natural language over phone and text. The company launched a **Concierge** service to manage high-touch phone communications and specialized bookings, alongside a peer-to-peer protocol that lets separate Instinct agents coordinate users' plans directly with one another.

## Funding

Instinct's valuation rose steeply over 2026. After a reported $350 million round and a $250 million Series B at a $2.5 billion valuation in August, the company raised **$1 billion** in a Series C that valued it at **$10 billion** in late September 2026, roughly a fourfold markup in weeks. [Sequoia Capital](https://www.wikiprompt.org/wiki/sequoia-capital), Benchmark and Coatue participated in the round, which was among the largest for a consumer AI-agent startup.

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Source: https://www.wikiprompt.org/wiki/instinct-ai
License: CC BY-SA 4.0 (https://creativecommons.org/licenses/by-sa/4.0/)
Last updated: 2026-10-06T00:32:19.710638+00:00
